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Sunday, January 27, 2013

Print-On-Demand and the Independent Recording Artist or Band


Music is diverse in the way that it is delivered to the consumer. Musicians and recording artist have alternative ways to package and distribute their works in the industry using Print-On-Demand services. It puts the power of publishing music in the independent publishing company’s hands and allows for artist or artist management firms to keep track of what is going on with the product from sales stand point. These services provide the independent recording artist a way to self package, design and distribute creative works such as albums for sale to stores or to online stores such as Amazon and iTunes. You can custom design album artwork and CD artwork to your liking.  

The economics behind Print-On-Demand services is quite unique. According to P.O.D. site CreateSpace their share is calculated by taking a percentage of the list price plus a fixed charge. The fixed charge is $4.95 for each unit and the percentage of the list price depends on where each different sale occurs. For the recording artist or record label accroding to CreateSpace if you sold a CD with a list price of $25.00 through a CreateSpace eStore, you would earn a royalty of $16.30. The calculation breaks down for selling an album is as follows: If the product is listed, as $25.00 CreateSpace share is $8.70. The profit you would make off of a $25 CD would be $16.30, which is considered a royalty rate for the seller.

There are many different P.OD.s to choose from. The best way to see what P.O.D is good for you is looking at what each of the sites offers and what you are willing to put into the project and what your expectations are. Below is a list of P.O.Ds that can help you with your next publishing project. 

Happy Self-Publishing!



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