Recording Industry Association of America and You: Manager or Recording Artist

The Recording Industry Association of America is a valuable resource for managers and recording artist. This association provides statistical data that shows where the record industry is as a whole. On the website it gives people the opportunity to learn more about what is going on in the industry through the Music Notes blog and the RIAA newsroom. It also gives information about when records receive Gold or Platinum reviews. You can sign up for newsletters and get the latest information of the current happenings in the music industry. The website also provides a list of legal music services that consumers can use to listen to music with a wide variety of choices.

            The RIAA provides information on the performance of the industry. Students, artist managers and recording artists can review the Annual Consumer Profiles that the RIAA releases. These Consumer Profiles are very useful in determining what genres are performing well and what the market trends are within a particular genre. This is done through looking through 10 years of data and listing all 13 genres of music. The consumer profile compares against formats on which music is distributed for example CDs, DVD Audio etc.

            This can be useful for managers because they can keep a watchful eye on how there particular genre is performing in the industry. They can also find out what is really selling digital downloads or physical. Mangers can also find out what is affecting the sales of their particular artist meaning the trends in the age ranges of individuals who listen to their music. Through the consumer profile on the RIAA website it also measures the overall size of the U.S. Recording Industry. For recording artist this could be a useful website to see how their particular genre is trending and what market the music is most effective in.